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1.
Investigación de mercados contemporánea / Carl McDaniel y Roger Gates ; traducción: María Teresa Aguilar by Series: (Soluciones empresariales)
Edition: 4a ed.
Material type: Text Text; Format: regular print ; Literary form: Not fiction ; Audience: Specialized;
Publication details: México, D.F. : International Thomson Editores, 1999
Availability: Items available for loan: SEDE MACHALÍ (1)Location, call number: 658.83 M478i 1999. SEDE PUERTO MONTT (1)Location, call number: 658.83 M478i 1999.

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2.
Comportamiento del consumidor / Henry Assael ; traducción Carmen Aspe Solórzano ; revisión técnica Clayna Camacho Arias, Eduardo Esteva Armida. by Series: Soluciones Empresariales
Edition: 6a ed.
Material type: Text Text; Format: regular print ; Literary form: Not fiction ; Audience: Specialized;
Language: Spanish Original language: English
Publication details: México : International Thomson Editores, 1999
Availability: Items available for loan: SEDE LA SERENA (1)Location, call number: 658.8342 A844c 1999.
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