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	1.	Dirección de mercadotecnia : análisis, planeación y control / Philip Kotler by Kotler, Philip Material type: Text; Format: regular print ; Literary form: Not fiction ; Audience: Specialized; Publication details: México, D.F. : Diana, 1985 Availability: Items available for loan: SEDE ANCUD (1)Location, call number: INGENIERÍA COMERCIAL (PCE) PARA TNS 658.8 K87d 1985. SEDE LOS ANDES (1)Location, call number: INGENIERÍA COMERCIAL (PCE) PARA TNS 658.8 K87d 1985. Add to cart (remove)
	2.	Investigación de mercados / Ronald M. Weiers ; traducción Rosa María Rosas Sánchez, revisión técnica Marcela Benassini Félix by Weiers, Ronald M Material type: Text; Format: regular print ; Literary form: Not fiction ; Audience: Specialized; Publication details: México, D.F. : Prentice-Hall Hispanoamericana, 1986 Availability: Items available for loan: SEDE PUERTO MONTT (1)Location, call number: INGENIERÍA COMERCIAL (PCE) PARA TNS 658.83 W418i 1986. Add to cart (remove)
	3.	Preparación y evaluación de proyectos / Nassir Sapag Chain, Reinaldo Sapag Chain. by Sapag Chain, Nassir, 1950- Sapag Chain, Reinaldo, 1939- Edition: 4a. ed. Material type: Text; Format: regular print ; Literary form: Not fiction ; Audience: Specialized; Publication details: México, D.F. : McGraw-Hill Interamericana, 2003 Availability: Items available for loan: SEDE SAN FELIPE (1)Location, call number: 658.404 S241p 2003. Add to cart (remove)
	4.	Preparación y evaluación de proyectos / Nassir Sapag Chain y Reinaldo Sapag Chain by Sapag Chain, Nassir Sapag Chain, Reinaldo Edition: 2a ed. Material type: Text; Format: regular print ; Literary form: Not fiction ; Audience: Specialized; Publication details: México, D.F. : McGraw Hill, 1989 Availability: Items available for loan: SEDE MACHALÍ (1)Location, call number: 658.404 S241p 1989. SEDE RANCAGUA (2)Location, call number: 658.404 S241p 1989, ... Add to cart (remove)
	5.	Fundamentos de mercadotecnia / William J. Stanton, Charles Futrell by Stanton, William J Futrell, Charles Edition: 4a ed. Material type: Text; Format: regular print ; Literary form: Not fiction ; Audience: Specialized; Publication details: México, D.F. : McGraw Hill, 1989 Availability: Items available for loan: SEDE LOS ANDES (1)Location, call number: 658.8 S792f 1989. Add to cart (remove)
	6.	Investigación y análisis de mercado / Donald R. Lehmann by Lehmann, Donald R Edition: 1a ed. 3a reimpresión Material type: Text; Format: regular print ; Literary form: Not fiction ; Audience: Specialized; Publication details: México, D.F. : CECSA, 1993 Availability: Items available for loan: SEDE SAN FELIPE (1)Location, call number: INGENIERÍA COMERCIAL 658.83 L523i 1993. Add to cart (remove)
	7.	Investigación de mercados contemporánea / Carl McDaniel y Roger Gates ; traducción: María Teresa Aguilar by McDaniel, Carl Gates, Roger Series: (Soluciones empresariales) Edition: 4a ed. Material type: Text; Format: regular print ; Literary form: Not fiction ; Audience: Specialized; Publication details: México, D.F. : International Thomson Editores, 1999 Availability: Items available for loan: SEDE MACHALÍ (1)Location, call number: 658.83 M478i 1999. SEDE PUERTO MONTT (1)Location, call number: 658.83 M478i 1999. Add to cart (remove)
	8.	Investigación de mercado : un enfoque aplicado / Thomas C. Kinnear, James R. Taylor ; traducción Gloria E. Rosas Lopetegui, Marco Antonio Tiznado Santana by Kinnear, Thomas C Taylor, James R Edition: 4a ed. Material type: Text; Format: regular print ; Literary form: Not fiction ; Audience: Specialized; Publication details: México, D.F. : McGraw-Hill Interamericana, 1993 Availability: Items available for loan: SEDE SAN FELIPE (1)Location, call number: 658.83 K55 1993. Not available: SEDE CALAMA: Checked out (1). Add to cart (remove)
	9.	Fundamentos de marketing / William J. Stanton, Michael J. Etzel, Bruce J. Walker; traducción Enrique Palos Báez, Francisco Javier Dávila Martínez by Stanton, William J Etzel, Michael J Walker, Bruce J Palos Báez, Enrique [trad.] Dávila Martínez, Francisco Javier [trad.] Edition: 13a ed. Material type: Text; Format: regular print ; Nature of contents: ; Literary form: Not fiction ; Audience: Specialized; Publication details: México, D.F. : McGrawHill Interamericana, 2004 Availability: Items available for loan: SEDE CALAMA (1)Location, call number: 658.8 S792f 2004. SEDE MACHALÍ (1)Location, call number: 658.8 S792f 2004. SEDE PUERTO MONTT (1)Location, call number: 658.8 S792f 2004. SEDE QUILPUÉ (1)Location, call number: 658.8 S792f 2004. SEDE SAN FELIPE (2)Location, call number: 658.8 S792f 2004, ... Add to cart (remove)
	10.	Comportamiento del consumidor : Leon G. Schiffman y Leslie Lazar Kanuk ; traducción: Ángel Carlos González Ruiz by Schiffman, Leon G Lazar kanuk, Leslie Edition: 7a ed. Material type: Text; Format: regular print ; Literary form: Not fiction ; Audience: Specialized; Publication details: México, D.F. : Pearson Educación, 2001 Availability: Items available for loan: SEDE SAN FELIPE (1)Location, call number: 658.8343 S333c 2001. Add to cart (remove)