Comportamiento del consumidor / Henry Assael ; traducción Carmen Aspe Solórzano ; revisión técnica Clayna Camacho Arias, Eduardo Esteva Armida.
Material type: TextLanguage: Spanish Original language: English Series: Soluciones EmpresarialesPublication details: México : International Thomson Editores, 1999.Edition: 6a edDescription: xvi, 684 p. : ilISBN:- 968752958X
- 658.8342 21 A844c 1999
Item type | Current library | Call number | Copy number | Status | Notes | Date due | Barcode | |
---|---|---|---|---|---|---|---|---|
LIBRO | SEDE LA SERENA | 658.8342 A844c 1999 (Browse shelf(Opens below)) | 1 | Available | FACULTAD DE INGENIERAS, TECNOLOGÍA E INNOVACIÓN | 010201-030101-000191 |
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Consumer behavior and marketing action.
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