Posicionamiento : el concepto que ha revolucionado la comunicación publicitaria y la mercadotecnia / Al Ries y Jack Trout ; traducción: Gloria Presa Ampudia

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Material type: Text

TextPublication details: México, D.F. : McGraw-Hill Interamericana, 1992.Description: 250 pISBN:

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Holdings
Item type	Current library	Call number	Status	Notes	Date due	Barcode
LIBRO	SEDE SAN FELIPE	685.802 R559p 1992 (Browse shelf(Opens below))	Available	FACULTAD DE INGENIERAS, TECNOLOGÍA E INNOVACIÓN		040301-030101-005793

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