Marketing Estratégico / (Record no. 7409)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00552nam a22002052a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20211018062821.0 |
| 007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION | |
| fixed length control field | ta |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | s1995 xxu r 00 0 spa d |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | uac |
| Language of cataloging | spa |
| Transcribing agency | uac |
| Modifying agency | uacff |
| 082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Item number | L224m 1995 |
| Edition number | 21 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Lambin, Jean-Jacques |
| 245 10 - TITLE STATEMENT | |
| Title | Marketing Estratégico / |
| Statement of responsibility, etc | Jean-Jacques Lambin |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 3a. ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Name of publisher, distributor, etc | McGraw-Hill, |
| Date of publication, distribution, etc | 1995. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 610 p. |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing |
| Source of heading or term | |
| 9 (RLIN) | 521 |
| 690 #7 - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Source of heading or term | UAC |
| Topical term or geographic name as entry element | Area de Ingeniería, Tecnología e Innovación |
| 9 (RLIN) | 545 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | LIBRO |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type | Public note | Copy number |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | SEDE MACHALÍ | SEDE MACHALÍ | 2018-08-18 | 658.8 L224m 1995 | 01111-000000-000749 | 2018-08-18 | 2018-08-18 | LIBRO | FACULTAD DE INGENIERAS, TECNOLOGÍA E INNOVACIÓN | ||||||
| Dewey Decimal Classification | SEDE MACHALÍ | SEDE MACHALÍ | 2018-08-18 | 658.8 L224m 1995 | 01111-000000-000750 | 2018-08-18 | 2018-08-18 | LIBRO | FACULTAD DE INGENIERAS, TECNOLOGÍA E INNOVACIÓN | c.2 | |||||
| Dewey Decimal Classification | SEDE MACHALÍ | SEDE MACHALÍ | 2018-08-18 | 658.8 L224m 1995 | 01111-000000-000751 | 2018-08-18 | 2018-08-18 | LIBRO | FACULTAD DE INGENIERAS, TECNOLOGÍA E INNOVACIÓN | c.3 | |||||
| Dewey Decimal Classification | SEDE MACHALÍ | SEDE MACHALÍ | 2018-08-18 | 658.8 L224m 1995 | 01111-000000-000752 | 2018-08-18 | 2018-08-18 | LIBRO | FACULTAD DE INGENIERAS, TECNOLOGÍA E INNOVACIÓN | c.4 |